May 8, 2022
Insider features the pitch that valued Memo at $60 million to show PR works
Memo Newsroom
The pitch deck Memo used to bring on best-in-class investors in our $10 million Series A is now featured on Insider.
Whereas MarTech was a well-understood category among the investor community, there was less familiarity with the tools and data (or lack thereof) available to the PR & Comms industry.
So in addition to highlighting Memo's growth and customer adoption, we had to illustrate what PR practitioners already know: earned media has been grossly underserved with data, and often undervalued as a result. The opportunity to finally bring new, accurate data to the industry is enormous.
See the full article on Insider: “Read the pitch deck that a PR startup used to raise $10 million to help clients like Samsung and Google measure how their PR is working”